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Nominet UK Dispute Resolution Service |
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You are here: BAILII >> Databases >> Nominet UK Dispute Resolution Service >> Rayden Engineering Ltd v Charlton [2009] DRS 6284 (01 May 2009) URL: http://www.bailii.org/uk/cases/DRS/2009/6284_appeal.html |
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DISPUTE RESOLUTION SERVICE
DRS 06284
Decision of Appeal Panel |
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Rayden Engineering Ltd
and
Diane Charlton |
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1. The Parties:
Complainant/Appellant:
Rayden Engineering
Limited
Wentworth House
Wentworth Street
Ilkeston
Derbyshire
DE7 5TF
Respondent:
Diane Charlton
22 Wentworth Street
Ilkeston
Derbyshire
DE7 5TF |
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2. The Domain Name(s):
<rayden-engineering.co.uk>
<rayden-engineering.org.uk> |
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3. Procedural Background
A Complaint in respect of
<rayden-engineering.co.uk> and <rayden-engineering.org.uk>
(the “Domain Names”) under Nominet UK's Dispute Resolution Service Policy
("the Policy") was received from the Complainant and forwarded to the
Respondent by Nominet on 5 November 2008. A Response was received from the
Respondent on 21 November 2008 and the Complainant lodged a Reply on 1
December 2008. |
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On 22 January 2009 Victoria
McEvedy was appointed as Independent Expert to determine the dispute in
accordance with Nominet's Procedure for the conduct of proceedings under
the Dispute Resolution Service (the “Procedure”). She confirmed to Nominet
that she was independent of the parties and knew of no facts or
circumstances that might call into question her independence in the eyes
of the parties.
By her decision dated 12 February
2009 the Expert found that the Complainant had Rights (as defined in the
Policy) in a name or mark that was identical or similar to the Domain
Names; but that in the hands of the Respondent the Domain Names were not
Abusive Registrations (as so defined). Accordingly she dismissed the
Complaint and thereby directed that no action be taken in respect of the
Complaint.
A Statement of the Complainant’s
Intention to Appeal was received by Nominet on 13 February 2009. The
Appeal Notice was received by Nominet and forwarded to the Respondent on
26 February 2009. An Appeal Notice Response was lodged by the Respondent
on 10 March 2009.
On 20 March 2009 an Appeal Panel
of three Experts (the “Panel”) was appointed to determine the Appeal,
comprising Ian Lowe as Chairman together with Nick Gardner and Claire
Milne. All three Experts confirmed that they were independent of the
parties and knew of no facts or circumstances that might call into
question their independence in the eyes of the parties.
Paragraph 10a of the Policy
provides that “The appeal panel will consider appeals on the basis of a
full review of the matter and may review procedural matters”. We have
therefore approached this Appeal as a reconsideration of the merits based
on the submissions of the parties. However, since we have reached a
different view from the original Expert in a number of respects, we
summarise the reasoning of the Expert below. |
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4. Factual Background
The Complainant is a family owned
engineering business that was established in 1979. It was incorporated as
Rayden Engineering Limited in April 1996. It has operated a website at
www.raydenengineering.com
since May 2000 and registered the domain name
<raydenengineering.co.uk> in July 2006. It supplies engineering
services to the pipe welding and manufacturing industries.
The Respondent lives in a house
neighbouring the Complainant's premises. The parties are engaged in what
appears to be a bitter dispute over the Complainant's use of an adjoining
piece of land.
According to the Nominet WhoIs
database, the Domain Names were registered on 22 March 2008. At the date
of the Complaint the Domain Names both resolved to a website at www.councilanddeveloper.net
where the Respondent publishes details of her allegations against the
Complainant and the local authority. |
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5. The Parties’ Contentions
Complainant
The Complainant’s contentions -
distilled from the original Complaint and the Reply to the Response to the
Complaint - are as follows.
Rights
The Complainant claims to have
established common law rights in respect of the name Rayden Engineering as
a result of its trading under that name for over 29 years.
The |
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business was unincorporated from
1979 but incorporated as Rayden Engineering Limited in 1996. "Rayden" is
derived from the name of the founder of the business, Richard
Hayden.
The Complainant adduced evidence
of its prestigious customer base of national and international companies;
its turnover now standing at around £10 million per year; its
accreditation by various national bodies; coverage in the trade press; and
its local reputation as an employer of some 100 staff. The Complainant
also relied on its online usage of the name through its websites at www.raydenengineering.com
since 2000 and more recently www.raydenengineering.co.uk. |
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Abusive Registration
The Respondent registered the
Domain Names and has used them in order to further her long running
campaign of harassment against the Complainant which is disrupting its
business.
The Respondent has no connection
with the business of the Complainant. She is a close neighbour of the
Complainant and is using the Domain Names in a way that confuses Internet
users looking for the Complainant into believing that the Domain Names are
registered, operated or authorised by, or otherwise connected with the
Complainant. As a result of issues that have arisen through her close
proximity to the Complainant's premises, the Respondent has been engaged
in a negative publicity campaign against the Complainant since February
2007. She has written to local newspapers and regularly posts allegations
and malicious comments about the Complainant and its staff on various
websites, including www.councilanddeveloper.net,
to which the Domain Names resolve, which is maintained for the sole
purpose of airing the Respondent's grievances and unsubstantiated
allegations against the Complainant and the local council.
Many of the comments are highly
offensive and defamatory. They cause damage to the Complainant and to Mr
Hayden personally and are deeply offensive. Among other things, the
Respondent alleges that:
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the Complainant illegally took possession of a parcel of
land in collusion with the local council by bribing the council not to
intervene;
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the Complainant has caused flood damage to the Respondent's
home;
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the Complainant illegally uses CCTV cameras to observe
families in Wentworth Street in an inappropriate manner;
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the directors of the Complainant have treated aged local
residents in an unnecessarily cruel and vindictive manner.
The Complainant is adamant that
the allegations of fraud and corruption are totally unfounded and that it
conducts itself properly and takes its responsible role in the community
very seriously.
The Respondent is using the
Domain Names in a way that confuses, and has confused, visitors searching
for the Complainant into believing that the Domain Names are registered,
operated or authorised by, or otherwise connected with the Complainant as
set out in paragraph 3(a)(ii) of the Policy. The Respondent’s registration
of the Domain Names is designed to attract parties who are legitimately
interested in the Complainant's activities and business and divert them to
the Respondent's website. When ‘Rayden Engineering’ is typed into the
‘Google’ search engine, the Domain Names appear in the first 15
hits.
The use of the Complainant's name
in the Domain Names suggests that the link will lead to a legitimate
Rayden Engineering website. This is acknowledged in the head text of the
front page of the Respondent's website, which reads “Welcome to www.councilanddeveloper.net
In association with www.rayden-engineering.co.uk
and www.rayden-engineering.org.uk.
If you are looking for Rayden Engineering Ltd and have come to this site
instead then please try again!” |
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The Complainant claims that
various members of the public and some of its employees have contacted the
Complainant to express their concern and gives details of a number of
customers who have expressed their confusion and negative reaction to the
website. Once visitors arrive at what they will believe to be the
Complainant’s authentic website, they are exposed to malicious, unfounded,
and inaccurate statements intended to cause embarrassment to the
Complainant and damage its reputation.
The Complainant has been forced
to spend considerable time reassuring its customers that the statements
are untrue. However, it has only been able to do so in respect of
customers who have raised the issue. There may be many more customers who
have not contacted the Complainant, some of which may have believed the
Respondent’s false allegations. The Complainant may well have lost
business as a result of the abusive registration. The Complainant avers
therefore that the Respondent registered the Domain Names for the purpose
of unfairly disrupting the business of the Complainant, which comprises a
further indication of abusive registration under paragraph 3(a)(i)(C) of
the Policy.
Although the DRS Policy states
that fair use ‘may’ include sites operated solely in criticism of a person
or business, criticism sites are not automatically considered fair. The
registration of a website will not usually be considered fair where the
exact trade name of the Complainant is registered without any
qualification or addition. The registration of a website will not be
considered fair when the ‘criticism’ is untrue, or where such criticism
goes beyond reasonable critical comment and becomes unfair abuse. The
registration of a website will not be considered fair when the
registration unfairly takes advantages of the rights of the Complainant or
where it disrupts the business of the Complainant, including through
‘initial interest confusion’.
The Respondent has used the
Complainant’s full trade name in the Domain Names. Previous Nominet
decisions state that the use of an identical trade name will in almost all
cases be considered to be an unfair use and unfairly detrimental to a
complainant’s Rights. The Complainant relies on Moss and Coleman
Solicitors v Rick Kordowski (DRS 04198), where the Expert decided that
a respondent’s right to criticise did not extend to registering a domain
name identical to the complainant’s trade name.
Furthermore, the decision of the
Appeal Panel in the guidestar.co.uk case (DRS 02193) sets out the
basis of dealing with ‘protest sites’ where the name used is identical to
a name in which a complainant has rights. The Appeal Panel commented that
“registering as a domain name, the name of another (without any
adornment), knowing it to be the name of that other and without the
permission of that other is a high risk activity insofar as the DRS Policy
is concerned…Rarely will it be the case that deliberate impersonation of
this kind will be acceptable under the DRS Policy.”
In Clydesdale Conservatories v
Desmond Lawton (DRS 3161), the Expert decided that a domain name
identical to a complainant’s trading name is inherently likely to cause
confusion. The Expert noted that such impersonation is unnecessary for the
purposes of criticism, and that such registrations will not be fair under
any circumstances, stating “it is the Respondent’s choice of Domain
Name which is identical to the Complainant’s trading name that falls foul
of the Policy, not the Respondent expressing his views about the
Complainant.”
In the current case, the
registration of the Domain Names was unnecessary for the purposes of
criticism. When the Domain Names were registered, the Respondent
controlled a website under a different name, www.councilanddeveloper.net,
on which allegations about the Complainant are posted. The Domain Names
were not registered to host the criticism website, but merely to divert
further traffic to an existing criticism site. By registering Domain Names
identical to the Complainant’s trading name for this purpose, the
Respondent hoped to attract Internet traffic seeking the Complainant’s
website. This takes unfair advantage of the Complainant’s Rights in its
trade name, and falls outside the idea of ‘fairness’ envisaged by
paragraph 4b of the Fair Use Policy.
In deciding the Harmonkardon
dispute (DRS 00193), the Expert concluded that there was no situation
in which the registration of a domain name identical to a trade name could
be |
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considered legitimate. The Expert
commented that “In the hands of the Respondent the Domain Name
constitutes a threat hanging over the head of the Complainant and there
are many obvious and potentially damaging uses to which the Domain Name
could be put.” Because of the acrimony the Respondent feels for the
Complainant in this instance, the Domain Names will only ever be held by
her for purposes of making mischief and causing disruption to the
Complainant.
The Respondent argues that the
disclaimer posted on the Website prevents confusion on the part of
visitors. The disclaimer is actually posted on a separate domain www.councilanddeveloper.net
which the Domain Names merely divert Internet traffic to. The Respondent
states further that ‘initial interest confusion’ does not apply in this
case. The Complainant disagrees.
The Domain Names were selected by
the Respondent to achieve the maximum impact in terms of initial interest
confusion. The primary purpose for the Respondent’s choice of Domain Names
is to divert as many Internet users as possible who seek information about
the Complainant to the Respondent’s criticism website. The inflammatory
nature of the website has the effect that people are intrigued by its
contents. The Complainant’s customers have in fact been drawn to the
Domain Names while searching for ‘Rayden Engineering’ for legitimate
business reasons, and the customers have gone on to read the
allegations.
The Complainant finds further
support for a complaint based on initial interest confusion in Terry
Forsey v Xi Software Limited (DRS 4113), where the Expert stated that
“it is clear that the Domain Name is identical to the trading name of
the Complainant, such that by its adoption the Respondent could reasonably
be said to be impersonating the Complainant. Visitors to the website
associated with the Domain Name will be expecting to find the
Complainant’s site rather than the Respondent’s, regardless of whether any
such confusion might subsequently be dispelled by critical content. In
that sense the Domain Name in the hands of the Respondent can reasonably
be seen as inherently likely to lead to confusion. It is therefore the
Expert’s view that the Domain Name has been used in a manner which is
unfairly detrimental to the Complainant’s Rights.”
In contrast, the Complainant
points out that the Joiedevivre Holidays case represented an
unusual departure from previous decisions in finding that a domain name
registered to host a criticism site under an identical name to the
Complainant’s business was permissible.
The Complainant therefore
maintains that the Respondent’s registration of the Domain Names does not
fall within the scope of the fair use contemplated by paragraph 4b of the
Policy.
Respondent
The Respondent emphasises that
the Domain Names were registered for the sole purpose of highlighting the
Complainant's conduct and airing the Respondent's grievances. This is in
accordance with paragraph 4(b) of the Policy that recognizes that “Fair
Use may include sites operated solely in tribute or criticism of a person
or business". The registrations are not abusive as envisaged by paragraph
4(a)(i) C of the Policy as the Domain Names were not acquired for the
purpose of unfairly disrupting the business of the Complainant but for the
sole purpose of highlighting the Complainant’s conduct.
Although the Complainant avers
that the sole motive behind the registration of the Domain Names is to
divert confused legitimate business interests away from the Complainant’s
own website at www.raydenengineering.com,
search engines do list his website. Furthermore, when search engines list
the web sites at the Domain Names, the short entries against the listings
make it patently obvious that there is no connection, authorization or
ownership of the website by the Complainant and that the Domain Names
clearly lead to a criticism website of the Complainant’s conduct. They are
extremely unlikely to cause even “initial interest confusion” among
individuals or businesses genuinely seeking the Complainants
website.
The Respondent relies on the decisions of Nominet experts
in |
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DRS 05122
joiedevivreholidays.co.uk and DRS 4285
knightslettings.co.uk, both of which concerned criticism web sites
but the complaints failed.
Although the Complainant alleges
the web site has caused financial loss and damage it has failed to submit
any evidence to support this contention.
The Respondent gives details of
the nature of her grievances against the Complainant and of the basis for
her criticism of its conduct. She suggests that the Complainant’s real
grievance is both that her criticism web sites appear in the top 15 Google
and Yahoo search engine results and its objection to the actual content of
the criticism website. However, the DRS is not the correct forum for a
complaint concerning the contents of a web site. If, as the Complainant
states in the Complaint, the website contains “abusive, malicious,
unfounded, unsubstantiated, offensive and defamatory allegations damaging
to the Complainant’s reputation” then the Complainant has had every
opportunity to obtain redress through readily available civil and criminal
legislative remedies.
The DRS is not the correct forum
for a complaint concerning allegations of harassment. The Complainant has
chosen not to pursue legal redress for perceived injury to reputation
through the appropriate channels as the Complainant is more than well
aware of the plethora of substantial documentary evidence in support of
the website's allegations concerning the Complainant's conduct. The
Respondent admits that the content of the web site is shocking but
maintains that the Complainant’s malicious campaign of harassment toward
its residential neighbours has been equally shocking. Her website does not
tarnish the Complainant’s name as it is the activities of the Complainant
that tarnish his name, not the reporting of them.
The Respondent does not consider
the Domain Name registrations to be abusive under Paragraph 4 (a)( i) C as
the website is not about unfairly disrupting the Complainant’s business
but about the reporting of the Complainant’s own conduct, which led to the
website’s inception and the registration of the Domain Names.
The Respondent considers that she
has made legitimate, non-commercial, fair use of the Domain
Names. |
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6. Expert’s Decision
The original Expert’s decision in
this case can be found at:
On the issue of Rights, the
Expert held that the Complainant clearly had common law rights in the name
Rayden Engineering arising from its extensive use of the name in trade
over some 30 years. Since hyphens were to be disregarded for the purpose
of assessing similarity, the Expert held that the Domain Names were
identical to the name in which the Complainant had Rights.
On the question of abusive
registration, however, she found in favour of the Respondent. She
considered that the key factors of those listed in paragraphs 3 and 4 of
the Policy as potentially evidencing whether the Domain Names were Abusive
Registrations, relied on by the parties, were paragraphs 3aiC, 3aii, 4aiC
and 4b, namely:
3aiC Circumstances indicating
that the Respondent has registered or otherwise acquired the Domain Name
primarily for the purpose of unfairly disrupting the business of the
Complainant;
3aii Circumstances indicating
that the Respondent is using or threatening to use the Domain Name in a
way that has confused or is likely to confuse people or businesses into
believing that the Domain Name is registered to, operated or authorised
by, or otherwise connected with the Complainant; |
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4aiC that before being aware of
the Complainant’s cause for complaint (not necessarily the “complaint”
under the DRS), the Respondent has made legitimate non-commercial or fair
use of [the Domain Name]; and
4b Fair use may include
sites operated solely in tribute to or in criticism of a person
or
business.
The Expert suggested that the
fair use factor in the Policy was intended to borrow from the law of trade
marks such that uses that were not “use in trade” or “use in commerce” or
“use in a trade mark sense” were permitted. This included what she termed
"nominative use" of a trademark – to call someone by their name or say
something about them – rather than to compete with them in business. She
considered that the Respondent was not using the Complainant’s name in a
trade mark sense but was using it simply to name and describe and then
complain about the Complainant.
The Expert noted that the Policy
says at paragraph 4b that fair use may include sites operated solely in
tribute or criticism of a person and considered that this was intended to
enshrine the right to use domain names for nominative purposes in these
ways. She did not consider that previous decisions under the ICANN UDRP or
under the Nominet DRS that suggested that you cannot rely on fair use if
you register another’s name as a domain name unadorned – without adding
“sucks” or something else to distinguish the resulting website as a gripe
site – were consistent with the Policy.
She considered that the
Respondent’s use of the Domain Names was "paradigm fair use" and that the
Respondent’s use of disclaimers on her site avoided any impersonation. The
Expert did not accept that the Respondent had registered the Domain Names
to disrupt the Complainant’s business and considered that the Policy
required more than mere initial interest confusion. Any confusion would in
any event be trumped by the Respondent’s fair use. |
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7. Appeal Submissions
Complainant/Appellant
The Complainant’s contentions in
the Appeal are set out in its Appeal Notice reproduced below in
full:
1. The Domain Names are
identical to the Complainant’s established business name. The Respondent
registered the Domain Names to attract further visitors to a website which
criticises the Complainant. The Expert considers this to be “paradigm fair
use”. The Complainant considers, on the basis of the DRS Policy (“the
Policy”) and in reliance on previous DRS decisions, that it amounts to
paradigm unfair use.
Fair use under paragraphs 3 and 4 of the
Policy
2. Paragraph 4(b) of the
Policy states that fair use may include criticism sites - but not that the
registration of a domain name for this purpose will automatically amount
to fair use. The Policy does not state that paragraph 4 will take
precedence over, or ‘trump’ paragraph 3. The proper approach, in
considering whether a registration is abusive, is to balance the factors
in paragraph 4 against the factors in paragraph 3.
3. The Expert suggests
that criticism sites will automatically constitute ‘fair use’, which
implies that no such balancing is needed. The Expert states that, even if
confusion had occurred, this would be ‘trumped’ by the Domain Names’ use
as non-commercial criticism sites in line with paragraph
4(b).
Registration of an identical name for criticism
purposes
4. The registration of a domain name identical to that
of a complainant, for the purpose |
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of criticising that
complainant, will in almost all cases amount to impersonation and will be
unfair. This is supported by numerous decisions, including DRS
3161, DRS 4198, and more recently DRS 5371. Although
these cases do not have precedent value, they should not be entirely
ignored or discounted. Under paragraph 10(c) of the Policy, Appeal
decisions do have persuasive value to experts in future
decisions.
5. The Appeal decisions
in DRS 02193 and DRS0389 both state that the deliberate
selection of an identical domain name for the purposes of criticism
amounts to impersonation and will not be fair use under the Policy. Yet,
without any open consideration of these authorities, the Expert states
that the previous decisions supporting the idea of impersonation should be
resisted, as the idea “offends the right to nominative
use”.
Nominative use
6. The Expert contends
that nominative use will always be fair, because of the position in trade
mark law. The Policy is not trade mark law, and it does not state that
anything is ‘always fair’. In any case, the Complainant does not accept
that the use of its mark as a domain name is mere nominative
use.
7. A domain name is as
much a badge of origin as a company letterhead. If the Respondent had
registered www.raydenengineeringisdestroyingtheworld.co.uk
this would be nominative use. If the Respondent used the mark ‘Rayden
Engineering’ on her otherwise-named site to make reference to the
Complainant, this too would be nominative use. Use of the mark as a domain
name, however, is functionally equivalent to putting ‘McDonalds’ and the
golden arches logo on the outside of a building – people will
automatically assume whatever they find inside is the product of the
McDonalds chain. Even if that assumption is shortly rebutted, the
confusion has occurred and the damage is done.
Initial interest confusion
8. The idea behind
‘initial interest confusion’ has become an established approach to domain
name disputes. Numerous decisions (including Appeal decisions) have used
it to apply the Policy to confusion occurring in relation to domain names.
The Expert, however, decides that this approach should not be applied to
the Policy, because it is “widely regarded in trade mark law as
overreaching and wrong”.
9. If the Decision is
correct in finding that impersonation and initial interest confusion are
irrelevant and invalid, then significant numbers of decisions have been
decided incorrectly. The approach of the experts in those decisions must
have been flawed, and “overreaching and wrong”. The Complainant does not
think this can be the case. All Nominet complainants should be entitled to
rely on consistency from the experts in their approach to the
Policy.
Defamation proceedings
10. The Expert considers
it ‘highly significant’ that no libel proceedings have been brought by the
Complainant. There is no explanation as to why this may be ‘highly
significant’, but it is clear that the Decision was significantly
influenced by this irregular consideration. The inference is that the
Expert believed that the Respondent’s version of events ‘must be true’ -
and consequently that the registration ‘must be fair’.
11. Page 5 of the
Decision states that “the DRS is not a forum for determining allegations
of defamation or trade mark infringement or passing off and is concerned
only with Abusive Registrations”. The existence or otherwise of
proceedings are irrelevant to the issue of whether a domain name has been
registered abusively. It is outside the remit of a Nominet expert to make
any judgment on the existence or strength of any claim in defamation. No
such judgment should have been allowed to influence the
Decision. |
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12. In any case, the
Expert has no means of knowing what the intentions of the Complainant are
in relation to defamation proceedings, nor whether proceedings have been
issued or are being prepared. The Complainant is still within the
limitation period which applies to defamation in respect of all contents
published on the Domain Names, which were first registered on 20th March
2008.
13. The DRS is promoted
as a quicker, cheaper alternative to litigation. The Complainant has
availed itself of this quicker, cheaper remedy to protect itself against a
hostile party that has hijacked its name. It is grossly unfair that the
experts representing the very body that offers the more streamlined
alternative should punish the Complainant for not taking the more
expensive and cumbersome route.
Conclusion
14. The Complainant
considers that the use of its mark for criticism can only be an abusive
registration. It arrives at this understanding on the basis of the Policy
as interpreted in the majority of previous decisions, including Appeal
decisions. The Complainant requests that the Decision be overturned and
that the Domain Names be transferred to its control.
Respondent
The Respondent does not accept
that the Complainant can properly rely on the Nominet Appeal decisions in
DRS 02193 guidestar.co.uk and DRS 0389 scoobydoo.co.uk. She
points to the decision of the Expert in DRS 05122
joiedevivreholidays.co.uk in which the Expert stated that the decision in
scoobydoo when quoted out of context could be misleading as
numerous factors had to be considered. In joiedevivreholidays,
unlike the scoobydoo Appeal, the Respondent had not attempted
impersonation, had not sought to make profit and did not jeopardise the
Complainant’s goodwill and reputation.
She also relied on DRS 4285
knightslettings.co.uk in which the complaint failed since the Expert
concluded that “unlike the situation in guidestar there is no evidence
that the Respondent has ever used the name for other than a complaint
site. The site is solely and simply “in criticism” of the
Complainant.”
In both guidestar and
scoobydoo, the registrant used identical domain names for web sites
which sold goods and services in competition with the Complainants’ own
goods and services. The Experts found this to be unfair advantage through
impersonation. In scoobydoo, the public believed they were entering
official site to purchase merchandise. In guidestar the Experts
found “It was not exclusively a protest site” as it diverted to
another site selling goods and services in competition with
Complainant.
In both joiedevivreholidays
and knightslettings the registrants used identical domain names
to names in which the complainants had rights, but they were not taking
advantage of initial interest confusion by impersonation to profit from
trade-mark use and the complaints were dismissed.
Unlike the decisions the
Complainant relies on, the domain names in this Complaint lead to a
criticism web site which makes no attempt to impersonate or sell goods and
services in direct competition with the Complainant.
So far as initial interest
confusion is concerned, the results of Internet searches listing the
Respondent's website include descriptions of the website which make it
clear that the site is not connected to, authorised by or operated by the
Complainant and is obviously one of criticism. Furthermore, upon entry to
the web site there is a bold red title, disclaimer and opening paragraph
outlining the dispute with the Complainant. The content of the web site
makes it clear there is no attempt at impersonation and that it is a
criticism site of the Complainant’s conduct. |
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To paraphrase the respondent in
WIPO Case Number: D2007 - stephencleeve.com, "The website does
not tarnish the Complainant's name as it is the activities of the
Complainant that tarnish his name, not the reporting of
them.” |
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8. Discussion and Findings:
General
The Complainant is required under
clause 2b of the Policy to prove to the Expert on the balance of
probabilities that:
i the Complainant has
Rights in respect of a name or mark which is identical or
similar
to the Domain Name;
and
ii
the Domain Name, in the hands of the Respondent, is an
Abusive Registration.
Complainant’s
Rights
“Rights” are defined in the
Policy and in the Procedure. Rights “includes, but is not limited to,
rights enforceable under English law”.
The Respondent does not contest
the submission on the part of the Complainant that it has Rights in the
name RAYDEN ENGINEERING. It has carried on business under that name over
some 30 years and it is not disputed that as a result it has established a
substantial national and international reputation and goodwill in the
name. We readily accept that the Complainant has sufficient common law
rights in the name RAYDEN ENGINEERING to give rise to Rights under the
Policy.
It is well-established that
hyphens (and the <.co.uk> suffix) are to be disregarded for the
purpose of assessing similarity.
Accordingly, we are satisfied
that the Complainant has Rights in a name which is identical to the Domain
Names.
Abusive
Registration
Factors to be
considered
Paragraph 1 of the Policy defines
“Abusive Registration” as a Domain Name which either:
i
was registered or otherwise acquired in a manner which, at
the time when the
registration or acquisition took
place, took unfair advantage of or was unfairly detrimental to the
Complainant’s Rights; or
ii has been used in a
manner which took unfair advantage of or was unfairly
detrimental
to the Complainant’s Rights.
A non-exhaustive list of factors
which may be evidence that the Domain Name is an Abusive Registration is
set out in paragraph 3 of the Policy. These include:
3ai Circumstances indicating that
the Respondent has registered or otherwise acquired the Domain Name
primarily:
C. for the purpose of unfairly disrupting the business of the
Complainant; and
3aii Circumstances indicating
that the Respondent is using the Domain Name in a way which has confused
people or businesses into believing that the Domain Name is registered to,
operated or authorised by, or otherwise connected with the Complainant;
and |
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On the other hand, paragraph 4 of
the Policy sets out a list of factors that may be evidence that the Domain
Name is not an abusive registration, including:
4ai Before being aware of the
Complainant’s cause for complaint (not necessarily the “complaint” under
the DRS), the Respondent has
C. made legitimate non-commercial or fair use of the Domain
Name;
4b Fair use may include sites
operated solely in tribute to or in criticism of a
person or business. |
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The issues and previous
relevant cases This Appeal raises three key issues:
1
The legitimacy of including a name in which a third party has
Rights as part of a domain name registered for use in connection with a
website that is critical of or raises protests against the third
party;
2
The significance of the domain name being essentially
identical to the name in which the third party has Rights;
3
The relevance of the nature of the content of the
website.
There has been a number of
previous decisions of Experts under the Policy directed at the legitimacy
of protest or tribute sites which use a domain name identical to that of
the Complainant. Some relevant decisions are
• Cases where
the Expert upheld the Complaint: DRS 3161
(clydesdaleconservatories.co.uk); DRS 4198 (mossandcoleman.co.uk); DRS
5371 (martinhealer.co.uk); DRS 3655 (ryanair.org.uk); DRS 3665
(jrrtolkein.co.uk)
• Cases where
the Expert rejected the Complaint: DRS 4285 (knightslettings.co.uk); DRS
5122 (joiedevivreholidays.co.uk)
• Cases where
the Expert rejected the Complaint but an Appeal Panel upheld the
Complaint: DRS 0389 (scoobydoo.co.uk); DRS 2193
(guidestar.co.uk).
Whilst the Panel has reviewed all
of these cases it notes that many of them turn on their own facts: for
example, the fact that the site in question may also have had at least an
element of commercial use. By paragraph 10c of the Policy, previous Appeal
decisions are of persuasive value and the Panel has had due regard to the
above Appeal decisions (see below). In the present case the Panel
considers it appropriate to set out the reasons for its decision based
upon the underlying principles which it considers are
applicable.
Paragraph 4 of the Policy
specifically contemplates that a domain name may not be an Abusive
Registration if it is legitimately and fairly used for a web site that is
operated solely in tribute to or in criticism of a person or business (see
paragraphs 4aiC and 4b recited above). In doing so, the Policy must
contemplate that the domain name used for that purpose will comprise a
name which is identical or similar to a name or mark in which the
Complainant has Rights under the Policy. Unless the Complainant
establishes that it has such Rights then the question of whether the
domain name is an Abusive Registration does not arise.
Accordingly, there is in our view
no doubt that the Policy does contemplate circumstances in which it will
be legitimate for a domain name to be registered for use in connection
with a protest site where the domain name comprises a name that is
"identical or similar" to a name or mark in which the complainant has
Rights. The Policy does not, however, explicitly address the question
whether any distinction is to be drawn between those cases where the
domain name is essentially identical to the Complainant's trade mark (eg
<trademark.com> or <trade-mark.co.uk), or
confusingly similar to the trade mark, and those where the
domain |
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name includes a modifier or
variant from which it is obvious that the domain name is associated with a
protest site (eg <trademarksucks.com> or
<trademarkisintentondestroyingtheworld.co.uk>).
We consider that there is a limit
to how much significance can be placed on the content of the protest
website by an Expert. As countless Experts and Appeal Panels have
remarked, the DRS is intended to be a relatively simple, low cost and
efficient system for resolving domain name complaints. The system does not
contemplate a detailed analysis of factual disputes or the forensic
weighing up of conflicting accounts. There is limited scope for adducing
witness evidence or for the Expert to test the truthfulness of the
evidence being presented in cases where it is bitterly contested. Protest
sites classically carry personal, emotive versions of events, often
expressed in deliberately shocking or vitriolic terms intended to attract
attention to the cause. The statements may well be libellous in legal
terms, but it is unlikely to be possible or appropriate for the Expert to
determine in the context of the paper based DRS whether the statements are
in fact true so that the defence of justification would be
available.
Although an Expert may in many
cases form an impression as to whether the views expressed on a protest
site are justified or true, we do not consider that in general the
legitimacy of the use of a particular domain name should turn on such a
judgement. There may, however, be occasional cases where the use of the
domain name is so obviously offensive or immoral that an Expert could
conclude that a submission of fair use could not be maintained. Equally,
there could be exceptional cases where the use of the domain name for
criticism is so obviously justified that a submission of fair use appears
reasonable. As we explain below, the Panel does not feel that this case is
of such an exceptional nature.
The issue at the heart of this
case is the registration of the Complainant's identical name – Rayden
Engineering – as a domain name for the purposes of pointing to a protest
site. This question has been the subject of much debate not only in Expert
and Appeal decisions under the Nominet DRS but also in Panel decisions
under the ICANN Uniform Dispute Resolution Policy (the
"UDRP").
In the Nominet Appeal case DRS 02193 (guidestar.co.uk), the
Appeal Panel stated that:
"Registering as a domain name,
the name of another (without any adornment), knowing it to be the name of
that other and intending that it should be recognised as the name of that
other and without the permission of that other is a high risk activity
insofar as the DRS Policy is concerned. Ordinarily, it would be tantamount
to impersonating the person whose name it is.
Rarely will it be the case
that deliberate impersonation of this kind will be acceptable under the
DRS Policy. Various decisions under the DRS Policy have condemned such
practices including the following:
“In the view of the majority
of the Panel, in the context of a tribute site, the vice is in selecting a
domain name, which is not one's own name, but which to one's knowledge is
identical to the name of another, which one has selected precisely because
it is the name of that other and for a purpose which is directly related
to that other. For a tribute or criticism site, it is not necessary to
select the precise name of the person to whom one wishes to pay tribute or
criticise. In this case the domain name could have been
'ilovescoobydoo.co.uk', for example.
Taking the Domain Name in
these circumstances arguably amounts to impersonation of the owner of the
name or mark. Substantial numbers of people will have visited the
Respondent's website (the Respondent admits to a total of over 37,000
visitors to his site) believing that they were visiting the site of the
Complainant, a phenomenon sometimes referred to as 'initial interest
confusion'. Prior to the posting of the disclaimer, those visitors might
well not have been disabused. The fact that the Respondent was
selling |
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official merchandise may have
encouraged those visitors in their belief that they were visiting an
authorised/licensed site. Notwithstanding the Respondent's denial of any
advantage, the Panel is of the view that on the balance of probabilities
there must have been an advantage to the Respondent of some kind. Whether
or not that 'advantage' has led to financial gain is irrelevant. The
question is as to whether the advantage he has taken has been fair.”
[Appeal decision DRS 00389 – scoobydoo.co.uk]
The current case
The Respondent registered the
Domain Names for the avowed purpose of directing them to a web site
operated by her at www.councilanddeveloper.net
(the "Website"). There she publishes details of her complaints and
criticism of the Complainant and of Mr Hayden, and of those she regards as
being culpable in the events which she seeks to highlight, such as the
planning authorities.
The essence of an Abusive
Registration under the Policy is that the domain name was registered or
has been used in a manner that has taken unfair advantage of or has been
unfairly detrimental to the complainant's Rights. Here it is clear, first,
that the Respondent registered the Domain Names so that Internet users
would be attracted to visit the Website because of the Domain Names; with
the precise intention that she would thereby increase the number of people
that would be confronted with her views on the Complainant and those
associated with the Complainant including Richard Hayden. She has used
domain names that are no more than the trading names of the Complainant
without any indication that they lead to a protest site. In effect the
Respondent is posing as the Complainant in order to attract members of the
public to the site.
We accept on the evidence before
us that the Respondent genuinely holds the views that are expressed on the
site, and that those views arise out of a dispute between the Respondent
and the Complainant. Beyond this, the merits of that dispute are not an
issue that we can determine. We also accept that the site carries a clear
disclaimer that would immediately alert visitors to the site that it was
not the web site of Rayden Engineering. There is no evidence of any
commercial use associated with the site.
We do not agree with the point
made by the Respondent that the Complainant's failure to commence civil
proceedings for defamation or the like is in some way a matter of
significance we should take into account. The Expert in her decision said
she regarded this as "highly significant". We disagree – the law of
defamation is notoriously complex and litigation is likely to be expensive
and uncertain. We do not believe that Complainants should in general be
subject to an adverse inference if they seek to invoke a complaint under
the Policy but have not also initiated civil proceedings. Furthermore, in
our view, the question whether a criticism site using an identical name is
or is not Abusive does not turn on whether the contents of that site are
defamatory in law.
The Respondent has deliberately
used the Complainant's trade mark as a designation for her protest site
without adding any additional component that would identify it as such.
She is thereby creating a likelihood of confusion with the Complainant and
attracting Internet users who would not knowingly follow a "…sucks" link.
The Respondent does not argue, and there is no scope for maintaining, that
the Domain Names are intended to refer to anything or anyone but the
Complainant.
We note the Respondent’s argument
that an Internet user would quickly realise that the website it had
reached had no connection with Rayden Engineering. As reflected in the
<scoobydoo.co.uk> appeal decision cited above, the majority view
amongst Nominet Experts is that where a registrant registers or uses a
domain name so as to take advantage of “initial interest confusion”, which
causes a user to visit a website expecting it to have some connection with
a well-known name comprised in or constituting the domain name, he takes
unfair advantage of the Rights in the name. By the time the user reads the
disclaimer, or |
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realises from the content of the
Website that it is not what he was looking for, the damage is done and the
advantage sought by the Respondent is achieved. |
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In her appeal notice response,
the Respondent disputes the Complainant's analogy of putting ‘McDonalds’
and the golden arches logo on the outside of a building – and the
assertion that people will automatically assume that whatever they find
inside is the product of the McDonalds chain. The Complainant pointed out
that even if that assumption were shortly rebutted, the confusion would
have occurred and the damage been done. In contrast, the Respondent
suggests that this is rather a case where the McDonalds logo is displayed
on a derelict building with clear descriptions prior to entry that it is
not McDonalds. In such a case, would people still be confused into
assuming that fast food was available inside the building?
We are hesitant about attempting
to draw an analogy ourselves, but do suggest that a more apt one is where
the Respondent erects a sign post on the road leading to the Complainant's
premises reading simply "Rayden Engineering" and pointing down a side
street. Those turning down the side street would shortly come across a
prominent stand with banners and posters promulgating the Respondent's
complaints and protests about the Complainant's activities. Those arriving
there would quickly realise that they had come to the wrong place. Some
would tut impatiently about the fact that they had been fooled and turn
around and go back to continue their search for the Complainant's
premises; but others might decide simply to carry on and find another
engineering company; others still might pause and read the material on the
stand – that they would not otherwise have read – and possibly think less
of the Complainant as a result of reading what was there. The result is
that damage is done by the misdirection, which leads people to the stand
which they would not otherwise have arrived at.
In our view this is unlikely to
be fair use of the misleading sign. Further, it is no answer either to
rely on the fact that in some cases it is apparent from the way in which
Internet search results are displayed that the website listed may not be
the one in which the searcher is interested. The additional text is
largely unpredictable and it may not in fact be obvious what the listed
website comprises. Furthermore, those using Internet searches are
accustomed to all sorts of useless material being displayed and may well
simply focus on the domain name comprised in the listed website address.
In addition, initial interest confusion also extends to Internet users who
simply type in a likely URL comprising the trade mark and thereby have no
such opportunity to be put off visiting the site.
The Respondent suggests that
there is a distinction to be drawn in this case because she is not
interested in either the Complainant or Mr Hayden or his business
activities but only in the Complainant's conduct. She is not a competitor
of the Complainant. Nevertheless, she clearly seeks to draw adverse
attention to the Complainant. Her website is intended to influence those
who are not already aware of her criticisms of the Complainant. Those
looking for a website under a domain name identical to the name of the
Complainant are most likely to be customers of the Complainant or
potential customers or those having some business with the Complainant.
The Respondent's intention must be to cause such people – who
unintentionally arrive at her protest site – to become aware of her views
as to the Complainant and its activities and, presumably, as a result, to
act in a way they might not otherwise have done.
The argument has been advanced
that any restriction on the Respondent using the Domain Names in this way
amounts to curtailing the right of free speech – the right of the
Respondent to make her protest. Any assessment of such a freedom involves
balancing such rights with the rights of those affected by it – in this
case the right of the Complainant to enjoy its rights and property in its
trade name. Depriving the Respondent of her use of the Domain Names does
not deprive her of her right to free speech.
Here it is open to the Respondent
to carry on her campaign using a domain name that does not trespass on the
Complainant's rights in its trade name in this way – either by using a
different domain name altogether or by using one which includes a modifier
such that the domain name is not confusingly similar to the Complainant's
trade mark or one that made it quite apparent that the domain name was not
associated with the Complainant but was being |
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used for the purposes of a
protest site. Indeed the Complainant accepts in its Appeal Notice that a
name such as "raydenengineeringisdestroyingtheworld.co.uk" would be
"nominative use" and hence not objectionable under the
Policy.
Such a name might, of course, be
less successful in drawing the Respondent’s criticism to the attention of
customers of the Complainant. The Panel has considered whether the
Respondent’s protest is so exceptionally and plainly justified that its
promulgation to the Complainant’s customers could amount to a fair use of
the identical name. As discussed earlier in this decision, the Panel is
not in a position to investigate the merits of the protest in detail, and
the evidence provided does not lead us to conclude in this case that the
protester’s rights to advertise her cause to the Complainant’s customers
should outweigh the Complainant’s rights in its name.
We do not consider that the
Respondent's use of the Domain Names is mere "nominative use". The
Respondent has not simply used the Complainant's trade mark to refer to
the Complainant by name or to identify the Complainant. The Respondent has
used a name identical to the Complainant's trade mark as Domain Names to
direct Internet users to her protest website.
Overall, for the reasons given,
we consider that the Domain Names have been used by the Respondent in a
manner which took unfair advantage of or was unfairly detrimental to the
Complainant’s Rights in the name RAYDEN ENGINEERING and that the Domain
Names, in the hands of the Respondent, are therefore Abusive
Registrations. |
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9. Decision
Accordingly, we find that the
Complainant has Rights in respect of a name or mark which is identical or
similar to the Domain Name and that the Domain Names in the hands of the
Respondent are Abusive Registrations. We therefore determine that the
appeal against the Expert’s decision be allowed and that the Domain Names
be transferred to the Complainant Rayden Engineering
Limited. |
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Ian Lowe – Chairman |
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Nick Gardner
Claire
Milne
29 April 2009 |
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