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United Kingdom Competition Appeals Tribunal |
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You are here: BAILII >> Databases >> United Kingdom Competition Appeals Tribunal >> Albion Water Ltd & Anor v Water Services Regulation Authority & Anor [2008] CAT 31 (7 November 2008) URL: http://www.bailii.org/uk/cases/CAT/2008/31.html Cite as: [2008] CAT 31, [2009] Comp AR 28 |
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Neutral citation [2008] CAT 31
IN THE COMPETITION
APPEAL TRIBUNAL
Case Number: 1046/2/4/04
Victoria House
Bloomsbury Place
London WC1A 2EB
7 November 2008
Before:
LORD CARLILE OF BERRIEW Q.C.
(Chairman)
THE HONOURABLE ANTONY LEWIS
PROFESSOR JOHN PICKERING
Sitting as a Tribunal in England and Wales
BETWEEN:
ALBION WATER LIMITED
ALBION WATER GROUP LIMITED
Appellants
-v-
WATER SERVICES REGULATION AUTHORITY
Respondent
- and -
DWR CYMRU CYFYNGEDIG
UNITED UTILITIES WATER PLC
Interveners
_____________________________________________________________________
JUDGMENT ON UNFAIR PRICING
_____________________________________________________________________
APPEARANCES
Mr. Rhodri Thompson Q.C. and Mr. John O'Flaherty (instructed by Palmers Solicitors) appeared on behalf of the Appellants.
Mr. Rupert Anderson Q.C. and Miss Valentina Sloane (instructed by Pinsent Masons LLP on behalf of the Water Services Regulation Authority) appeared on behalf of the Respondent.
Mr. Christopher Vajda Q.C. and Mr. Meredith Pickford (instructed by Wilmer Cutler Pickering Hale and Dorr LLP) appeared on behalf of Dwr Cymru Cyfyngedig.
Mr. Fergus Randolph (instructed by the Group Legal Manager, United Utilities) appeared on behalf of United Utilities Water plc.
TABLE OF CONTENTS
I. INTRODUCTION 1
The Tribunal's conclusions 3
II. LEGAL FRAMEWORK 3
Section 18: the Chapter II prohibition 3
Section 60: principles to be applied in determining questions 4
Jurisprudence and guidance on unfair pricing 4
III. FACTUAL BACKGROUND 7
The parties and background 7
The Decision 9
The Notice of Appeal 9
The Tribunal's findings in its previous judgments 9
Dwr Cymru's appeal 11
IV. THE QUESTIONS REFERRED BACK TO THE AUTHORITY 12
V. THE REPORT TO THE TRIBUNAL 12
AAC+ methodology 14
LRIC methodology 15
LAC methodology 15
Results of the three methodologies 16
VI. PROCEDURE AND REMEDIES SOUGHT 20
VII. THE TRIBUNAL'S GENERAL APPROACH 21
VIII. THE APPLICABLE STANDARD OF REVIEW 22
Parties' submissions 22
The Tribunal's analysis 24
IX. THE EVIDENCE RELATING TO COSTS 25
A. METHODOLOGY 26
Background 26
The Authority's approach 26
Albion's submissions 27
Dwr Cymru's submissions 28
The Authority's response 29
The Tribunal's analysis 29
AAC+ methodology 31
LAC methodology 33
LRIC methodology 33
The Tribunal's conclusion 34
B. COST OF CAPITAL 35
Introduction 35
Albion's submissions 37
Dwr Cymru's submissions 37
The Authority's response 38
The Tribunal's analysis 38
C. COST OF SLUDGE DISPOSAL 42
Introduction 42
Albion's submissions 43
Dwr Cymru's submissions 44
The Authority's response 44
The Tribunal's analysis 44
D. COST OF DISTRIBUTION PUMPING 45
Introduction 45
Albion's submissions 46
Dwr Cymru's submissions 46
The Authority's response 47
The Tribunal's analysis 47
E. COST OF THE BACK-UP SUPPLY 49
Introduction 49
Albion's submissions 49
Dwr Cymru's submissions 50
The Authority's response 50
The Tribunal's analysis 51
X. THE FIRST UNITED BRANDS QUESTION: WAS THE FIRST ACCESS PRICE EXCESSIVE? 59
XI. THE SECOND UNITED BRANDS QUESTION: WAS THE FIRST ACCESS PRICE UNFAIR? 62
A. PARTIES' SUBMISSIONS 62
Albion's submissions 62
Dwr Cymru's submissions 63
The Authority's response 64
B. PRELIMINARY OBSERVATIONS ON UNFAIR PRICING 65
C. THE ECONOMIC VALUE OF THE SERVICES TO BE SUPPLIED 68
The extent of the sunk costs (and any intangible value) of the Ashgrove system 72
The effects of the framework of economic regulation in place in 2000/01 and the social or economic desirability of regional average pricing 76
The return on capital employed on the Ashgrove system compared with rates of return across similar industries 77
Should the economic value of the Ashgrove system reflect the cost of the back-up supply? 78
D. WAS THE FIRST ACCESS PRICE UNFAIR? 79
Was the First Access Price unfair in comparison to competing products? 79
Was the First Access Price unfair in itself? 81
XII. CONCLUSION 85
I. INTRODUCTION
(a) The First Access Price specified by Dwr Cymru in March 2001 materially exceeded the costs reasonably attributable to the service of the transportation and partial treatment of water by Dwr Cymru, generally and through the Ashgrove system in particular.
(b) The economic value of the services to be supplied was not more, or not significantly more, than the costs reasonably attributable to the service of the transportation and partial treatment of water by Dwr Cymru, generally and through the Ashgrove system in particular.
(c) The First Access Price bore no reasonable relation to the economic value of the services to be supplied, and had both an exclusionary and exploitative effect.
(d) The First Access Price was unfair in itself and therefore an abuse of Dwr Cymru's dominant position within the meaning of section 18, and in particular subsection 18(2)(a), of the Act.
II. LEGAL FRAMEWORK
Section 18: the Chapter II prohibition
Section 60: principles to be applied in determining questions
Jurisprudence and guidance on unfair pricing
"249. It is advisable therefore to ascertain whether, in imposing that price, the undertaking has made use of the opportunities arising out of its dominant position in such a way as to reap trading benefits which it would not have reaped if there had been what is referred to as normal and sufficiently effective competition."
"250. In this case charging a price which is excessive because it has no reasonable relation to the economic value of the product supplied would be such an abuse.
251. This excess could, inter alia, be determined objectively if it were possible for it to be calculated by making a comparison between the selling price of the product in question and its cost of production, which would disclose the amount of the profit margin; however the Commission has not done this since it has not analysed [United Brand's] costs structure.
252. The questions therefore to be determined are whether the difference between the costs actually incurred and the price actually charged is excessive, and, if the answer to this question is in the affirmative, whether a price has been imposed which is either unfair in itself or when compared to competing products.
253. Other ways may be devised – and economic theorists have not failed to think up several – of selecting the rules for determining whether the price of a product is unfair."
"the law on abuse of dominant position is about distortion of competition and safeguarding the interests of consumers in the relevant market. It is not a law against suppliers making "excessive profits" by selling their products to other producers at prices yielding more than a reasonable return on the cost of production, i.e. at more than what the judge described as the "competitive price level". Still less is it a law under which the courts can regulate prices by fixing the fair price for a product on the application of the purchaser who complains that he is being overcharged for an essential facility by the sole supplier of it".
"2.3 Not only might excessively high prices be exploitative but they may also harm competition. For example, an undertaking dominant in the supply of an important input might well be in a position to set excessive prices which make it more difficult for undertakings that require the input to enter or to compete in related markets.
2.4 Excessive prices may also be a sign that the process of competition is not working effectively. This would be the case, in particular, where a dominant undertaking combines excessive prices with exclusionary behaviour designed to protect its ability to maintain those excessive prices. In this case, both practices could be found abusive."
(a) an analysis of the costs incurred in producing the product or service;
(b) a comparison of those costs with the price charged and an assessment of whether the resulting difference, i.e. the profit, is such that the price charged is excessive; and if so
(c) an assessment of whether the excessive price bears no reasonable relation to the economic value of the product or service supplied and is an abuse of a dominant position, with the consequence that it is either:
(i) unfair in itself; or
(ii) unfair when compared with competing products.
III. FACTUAL BACKGROUND
The parties and background
The Decision
The Notice of Appeal
The Tribunal's findings in its previous judgments
(a) Dwr Cymru held a dominant position in the market for the transportation and partial treatment[3], via the Ashgrove system, of water abstracted from the Heronbridge abstraction point for supply to Shotton Paper and Corus.
(b) The "distribution" cost of non-potable water to Shotton Paper, on an AAC basis, was not sufficiently investigated.
(c) There are significant differences between the non-potable and potable water supply systems under consideration in this case.
(d) It was not therefore reasonable for Dwr Cymru (or the Authority) to assume that the costs of "distribution" of non-potable and potable water were the same at 16p/m³.
(e) There is nothing inherently inappropriate in a "top-down" approach to establishing AAC (i.e. to considering Dwr Cymru's costs on a "whole-company" approach and working downwards), assuming reliable information had been obtained and proper accounting procedures followed.
(f) Any such "top-down" approach needs to be subject to appropriate verification. The obvious cross-check in such a context is a "bottom-up" calculation which, in this case, should ascertain the actual costs of the Ashgrove system.
(g) The Efficient Component Pricing Rule was not a safe methodology to use for the purpose of determining the reasonableness of the First Access Price.
(h) The evidence before the Tribunal regarding actual costs, incurred or attributable, strongly supported Albion's contention that both the distribution cost of 16p/m³, and the total cost of 19.2p/m³, on an AAC basis, were not related to "the costs actually incurred" by Dwr Cymru and accordingly were excessive. The First Access Price of 23.2p/m³ had not, on the evidence then available to the Tribunal, been shown to be reasonably related to the actual costs of supply.
(i) The evidence taken as a whole strongly suggested to the Tribunal that the First Access Price was excessive, in relation to the economic value of the services to be supplied, by reason of the absence of any convincing justification for the level of "distribution" costs included in the AAC calculation.
(j) The level of the First Access Price could be justified only by assuming a rate of return on the assumed capital values in question of some 15 times Dwr Cymru's normal return on capital. This, in itself, provided strong evidence that the First Access Price was not sufficiently cost based and was excessive.
(k) In the light of the foregoing, the Decision that the First Access Price did not infringe the Chapter II prohibition was incorrect.
(l) By quoting the First Access Price of 23.2p/m³, at the same time as offering a retail price of 26p/m³, Dwr Cymru imposed on Albion a margin squeeze which constituted an abuse of a dominant position contrary to the Chapter II prohibition.
Dwr Cymru's appeal
IV. THE QUESTIONS REFERRED BACK TO THE AUTHORITY
(a) The costs reasonably attributable to the service of the transportation and partial treatment of non-potable water by Dwr Cymru generally;
(b) The costs reasonably attributable to the service of the transportation and partial treatment of non-potable water by Dwr Cymru through the Ashgrove system, in particular;
(c) Whether, in the light of those costs, the First Access Price was an unfair price within the meaning of the Chapter II prohibition.
V. THE REPORT TO THE TRIBUNAL
• Transport of Albion's water via the raw water aqueduct from Heronbridge to the Ashgrove Water Treatment Works.
• Partial treatment of Albion's water at the Ashgrove Water Treatment Works.
• Disposal of the sludge created by partially treating Albion's water via a sludge main to the Chester Sewage Treatment Works.
• Transport of Albion's water via Dwr Cymru's non-potable bulk distribution main from the Ashgrove Water Treatment Works to Shotton Paper.
• Management of the Ashgrove system via water storage in the Corus lagoons.
• Operational control of the Ashgrove system.
• A back-up supply for Albion's non-potable water supply to Shotton Paper.
• Common carriage services (operational and customer services including a system for "unders and overs" and Albion-specific customer services).
Source: Report, paragraph 5.103.
AAC+ methodology
(a) The allocation of company regulatory accounting costs into functional activities;
(b) The allocation of functional costs across customer classes by headline cost drivers;
(c) The application of customer class "cost" weighting factors; and
(d) The application of customer class "income risk" weighting factors to correct for underlying customer class revenue risk differentials.
These four steps are described in detail in section 7 of the Report.
LRIC methodology
LAC methodology
Results of the three methodologies
Cost components | Methodology | Methodology | Methodology |
Methodology | AAC+ p/m3 |
LRIC p/m3 |
LAC p/m3 |
Raw water aqueduct | 1.2 | 0.0 | 0.1 |
Water treatment (including sludge management*) | 5.3 | 9.3 | 4.4 |
Bulk non-potable distribution | 2.3 | 9.9 | 2.5 |
Water storage | 1.0 | 0.0 | 1.3 |
Operational control | 0.3 | 0.8 | 1.1 |
Management, general and support expenditure | 2.1 | n/a | 2.8 |
Business activities (i.e. regulatory services, scientific services, bad and doubtful debts and local authority rates) | 2.4 | n/a | 1.4 |
Back-up supply | 4.4 | n/a | 4.4 |
Common carriage services | 0.3 | n/a | 0.3 |
Total | 19.3 | 20.0 | 18.5** |
Source: Report, paragraphs 1.14 and 10.1
* The results of the LRIC and LAC methodologies are contained in Tables 17 and 20 of the Report. Those tables indicate that the treatment costs reasonably attributable to sludge management were 1.9p/m3 and 1.4p/m3 respectively.
** The note to paragraph 1.14 of the Report explained that the LAC figures do not add up exactly due to rounding.
(a) The costs reasonably attributable to the service of the transportation and partial treatment of water by Dwr Cymru generally
The cost estimates used in the Authority's AAC+ methodology represented the regional average costs attributable to the service of the transportation and partial treatment of water by Dwr Cymru to large non-potable customers generally, except for the cost of the back-up supply. The cost of the back-up supply was included in the AAC+ methodology in order to calculate the costs reasonably attributable to the same service through the Ashgrove System in particular (see (b) below). The costs reasonably attributable to the service of the transportation and partial treatment of water by Dwr Cymru generally can therefore be calculated by deducting the cost of the back-up supply (4.4p/m3) from the total costs calculated pursuant to the AAC+ methodology contained in Table 16 of the Report (19.3p/m3) as shown in the following table:
Methodology | Result of methodology in the Report |
First Access Price | Percentage by which the First Access Price exceeds cost |
AAC+ |
14.9p/m3 |
23.2p/m3 |
55.7% |
In the light of the parties' points of dispute (contained in the 'Scott Schedule' available on the Tribunal's website), the Authority refined its position on the AAC+ methodology. Those refinements related to the inclusion of water distribution pumping (2.0p/m3); sludge disposal (0.3p/m3); stranded non-potable assets (0.2p/m3); and the capital cost weighting factors for non-potable water treatment, which were reduced in order to account for a profit attribution cost weighting factor based on "throughput" in 2000-01 (-0.6p/m3) and lower capital maintenance expectations (-0.6p/m3). The net results of these changes are shown in the table below:
Methodology | Revised result of methodology* |
First Access Price | Percentage by which the First Access Price exceeds cost |
AAC+ |
16.1p/m3 |
23.2p/m3 |
44.1% |
* Paragraph 19 of the Response of the Authority of 18 December 2007 indicated that the revised result for the AAC+ methodology should be 20.5p/m3, taking into account the fact that the figures were rounded. However, the above table reflects the deduction of the cost of the back-up supply.
(b) The costs reasonably attributable to the service of the transportation and partial treatment of water by Dwr Cymru through the Ashgrove system, in particular (see (c) below)
In the Report the Authority presented the results based on the costs of the Ashgrove system using the AAC+, LRIC and LAC methodologies as follows:
Methodology | Result of methodology in the Report |
First Access Price | Percentage by which the First Access Price exceeds cost |
AAC+ |
19.3p/m3 |
23.2p/m3 |
20.2% |
LRIC |
20.0p/m3 |
23.2p/m3 |
16.0% |
LAC |
18.5p/m3 |
23.2p/m3 |
25.4% |
In the light of the parties' further representations, the Authority refined its position on all three methodologies. The adjustments to the AAC+ calculations were outlined in (a) above. The Authority refined its position on the LAC methodology in relation to a correction in the Modified Acquisition Cost ("MAC")[4] conversion factor: up from 12.0% to 12.3% (0.1p/m3); an adjustment to the unit cost for sludge disposal (0.2p/m3); inclusion of stranded non-potable assets as an additional common business cost (0.2p/m3); and an increase in the gross Modern Equivalent Asset Value ("MEAV") for water treatment capital costs (0.2p/m3). The Authority also refined its position on the LRIC methodology, in particular in relation to the calculation of the costs of sludge disposal (0.2p/m3) and water treatment capital costs (0.6p/m3). The net results of the changes are shown in the table below:
Methodology | Revised result of the methodology |
First Access Price | Percentage by which the First Access Price exceeds cost |
AAC+ |
20.5p/m3 |
23.2p/m3 |
13.2% |
LRIC |
20.8p/m3 |
23.2p/m3 |
11.5% |
LAC |
19.2p/m3 |
23.2p/m3 |
20.8% |
(c) Whether, in the light of those costs, the First Access Price was an unfair price within the meaning of the Chapter II prohibition
The Authority concluded that the First Access Price was excessive since it exceeded the costs attributable to the relevant services to a material extent. The Authority did not consider that there was cogent evidence, in the circumstances of this case, that the excess was, on the balance of probabilities, unfair in itself. The Authority, while recognising that the matter was ultimately one for the Tribunal to determine, advised that there was insufficient evidence that the First Access Price bore no reasonable relation to the economic value of the service provided and so made no finding that the First Access Price was unfair within the meaning of the test set out by the ECJ in United Brands.
VI. PROCEDURE AND REMEDIES SOUGHT
VII. THE TRIBUNAL'S GENERAL APPROACH
VIII. THE APPLICABLE STANDARD OF REVIEW
Parties' submissions
The Tribunal's analysis
IX. THE EVIDENCE RELATING TO COSTS
(a) Methodology;
(b) Cost of capital;
(c) Cost of sludge disposal;
(d) Cost of distribution pumping; and
(e) Cost of the back-up supply.
A. METHODOLOGY
Background
"… We are concerned with a specific non-potable system in Wales. What is really in issue in that context is the failure of either Dwr Cymru or the Authority to "disaggregate" the figure of 16p/m³ into its component parts, so as to enable the Tribunal to ascertain whether or not costs had been properly attributed to non-potable users. The Tribunal's attempt to acquire a better understanding of the "actual" costs of the Ashgrove system was directed to establishing a more "disaggregated" picture of the costs of non-potable distribution. What is important, in our view, is that the heads of cost should be properly identified and quantified. Whether the figures used are "local" or "average" is less significant." (emphasis added)
(See also paragraphs [248]-[249] of the further judgment.)
"In our judgment it follows from United Brands, and from the approach of the Commission in the Telecommunications Notice, that in ascertaining the "actual costs of supply" for the purposes of the Chapter II prohibition one should, so far as possible, seek to establish what the elements of costs are, and to disentangle the costs of the line of business under enquiry from the costs attributable to other businesses carried on by the allegedly dominant company."
The Authority's approach
Albion's submissions
Dwr Cymru's submissions
The Authority's response
The Tribunal's analysis
AAC+ methodology
LAC methodology
LRIC methodology
The Tribunal's conclusion
B. COST OF CAPITAL
Introduction
Albion's submissions
Dwr Cymru's submissions
The Authority's response
The Tribunal's analysis
C. COST OF SLUDGE DISPOSAL
Introduction
Albion's submissions
Dwr Cymru's submissions
The Authority's response
The Tribunal's analysis
D. COST OF DISTRIBUTION PUMPING
Introduction
Albion's submissions
Dwr Cymru's submissions
The Authority's response
The Tribunal's analysis
"… what we are considering here is a common carriage charge for the use of the Ashgrove system. As Albion envisages it, the water in question would be supplied by United Utilities, and Albion would have to pay United Utilities for the pumping facilities at Heronbridge: in that scenario, the pumping at source would be part of the acquisition cost of the water, not its subsequent distribution. In those circumstances, to include "pumping at source" as part of the "distribution charge" for common carriage would apparently be requiring Albion to pay twice over, once to United Utilities and again to Dwr Cymru in the "distribution charge" (although the Ashgrove system is, in fact, a "gravity main" without any pumping after the water in question passes from United Utilities to Dwr Cymru)."
E. COST OF THE BACK-UP SUPPLY
Introduction
Albion's submissions
Dwr Cymru's submissions
The Authority's response
The Tribunal's analysis
"• [Dwr Cymru's] clean water service is segmented into: resource, treatment, bulk distribution, local distribution and customer service. The services requested by [Albion] are treatment to a non-potable standard (as present) and bulk distribution.
• [Dwr Cymru's] current position on common carriage pricing is to use whole company averages. [Albion does] not believe this is an appropriate method and are demanding de-averaged prices. [Albion] is saying that [Dwr Cymru] has already de-averaged with other special agreement customers such as Corus."
"[I]t would have been over-simplistic to characterise a bulk supply price purely as the sum of a common carriage price plus the price of the water at source, because there are important differences between the economic characteristics of, and therefore the contracting arrangements which underpin, the transactions involved. For example, had Albion proceeded with its common carriage proposal, contractual arrangements would have had to have been established to determine how "unders and overs" would have been dealt with, together with a separate arrangement for dealing with the potable back-up to the Shotton Paper site." (emphasis added)
[Question] "8. Dr. Bryan has stated that 'Shotton has to buy potable water (as a back up)'. What were the charges for the back up price in 2000-01 and did you include these in the First Access Price? Please explain how you think this back-up service should be accounted for in any new access price?"
…
[Answer] "In the event that Dwr Cymru were unable to supply the full 18 Ml/d of non potable water [at] any time, Albion Water could use potable water to make up the shortfall, but would only pay the non-potable price. The agreement therefore provided two benefits to Albion Water, the 'standby' service of up to 8 Ml/d and the fact that potable water supplied to make up the 18 Ml/d entitlement would only be charged at non-potable rates. Neither benefit was priced for separately in the bulk supply agreement. Effectively, therefore they were 'bundled' together with the basic water supply service in one volumetric price.
The First Access Price did not include any allowance for either benefit. By definition, since Dwr Cymru's role would have changed from 'supplier' to 'common carrier', the various services that were included in the bulk supply agreement would automatically have become 'unbundled'. The basic supply of non-potable water to the Shotton site would have become Albion's responsibility. Whether or not Albion would have required … [and then there are three possibilities]… is not known. Further, whether or not such services would have been negotiated as part of the access agreement (and therefore a single pricing agreement), or as separate agreements, is not known. However, Dwr Cymru's preference at the present time would be for different services to be priced separately (whether as a single agreement or as separate agreements) because this provides transparency and offers better incentives. For any standby or 'top-up' supply it would seem logical to adopt a two-part structure, consisting of a 'reservation' element as well as a volumetric charge for the water actually taken. The levels of such charges would depend on the nature of the actual services required." (emphasis added)
X. THE FIRST UNITED BRANDS QUESTION: WAS THE FIRST ACCESS PRICE EXCESSIVE?
"the mere fact that revenues may exceed costs actually incurred is not sufficient to conclude that the difference is "excessive" in the meaning of the first question posed by the Court in paragraph 252 of the United Brands judgment." (paragraph [142] of the final decision.)
"149. In paragraph 252 of the United Brands judgement, the Court made a clear distinction between, on the one hand, the question whether the difference between the price and the production costs – the profit margin – is "excessive" and, on the other hand, the question whether the price is unfair. Had it been otherwise, there would have been no reason for the Court, once the first question has been answered in the affirmative, to proceed to the question whether the price is unfair in itself or when compared to the price of competing products.
150. A comparison between the price charged and the costs incurred (in the present case, the approximate incurred costs) can only serve as a first step in an analysis of excessive or unfair pricing. The United Brands judgment made clear (in paragraph 250) that such an abuse can only be established where the price bears no reasonable relation to the economic value of the product concerned."
"277. Although we consider that the OFT's detailed costs studies should play a substantial part in our assessment, we do not consider that those studies should be the sole determining factor. Estimates and allocations of costs will always have a degree of arbitrariness.
…
279. The actual margin to be set is not a matter of precise mathematics."
(a) The costs reasonably attributable to the service of the transportation and partial treatment of water by Dwr Cymru generally, were 15.8p/m3: calculated by deducting from the Authority's revised figure of 20.5p/m3 the cost of back-up supply (4.4p/m3) and the cost of sludge disposal (0.3p/m3);
(b) The costs reasonably attributable to the service of the transportation and partial treatment of water by Dwr Cymru through the Ashgrove system in particular were 13.8p/m3: calculated by taking the Authority's revised figure of 20.5p/m3 and then deducting the cost of back-up supply (4.4p/m3), the cost of distribution pumping (2.0p/m3) and the cost of sludge disposal (0.3p/m3).
Methodology for calculating the costs of the supply of non-potable water | Result of methodology |
First Access Price | Minimum percentage by which the First Access Price exceeds cost |
AAC+ (non-potable users generally) |
15.8p/m3 |
23.2p/m3 |
46.8% |
AAC+ (Ashgrove system) |
13.8p/m3 |
23.2p/m3 |
68.1% |
LAC (Ashgrove system) |
13.6p/m3 |
23.2p/m3 |
70.6% |
XI. THE SECOND UNITED BRANDS QUESTION: WAS THE FIRST ACCESS PRICE UNFAIR?
A. PARTIES' SUBMISSIONS
Albion's submissions
Dwr Cymru's submissions
The Authority's response
B. PRELIMINARY OBSERVATIONS ON UNFAIR PRICING
C. THE ECONOMIC VALUE OF THE SERVICES TO BE SUPPLIED
"This directs attention to the nature of the product itself and the circumstances in which it is used by the purchaser. For some products, 'economic value' needs to reflect many factors other than the seller's costs of what is being supplied, which in some cases may be minimal. To charge for the supply of copyright works a royalty calculated as a percentage of the turnover or profit made by the [publisher] is standard practice; whereas such a royalty could be abusive if the rate was excessive, it could not be contended that this method of charging was abusive solely on the ground that it is unrelated to the supplier's cost of production. Similarly, when a sporting body or association sells the broadcasting rights to its events, what is supplied is essentially a licence to enter the stadium or film, the cost of which to the supplier is negligible."
"Moreover, the "cost-plus approach" suggested by Scandlines only takes into account the conditions of supply of the product/service. The determination of the economic value of the product/service should also take account of other non-cost related factors, especially as regards the demand-side aspects of the product/service concerned."
(See also paragraphs [228] and [232] of the decision).
"116. First, the judgment in fact poses two questions. The first is whether the difference between the costs actually incurred and the price actually charged is excessive. The second question is whether, if the first question is answered affirmatively, a price has been imposed which is either unfair in itself or when compared to competing products. BHB contends that the judge wrongly conflated the two questions into a single question, namely whether the charges specified by BHB were excessive.
117. Secondly, the central concept in abuse of dominant position by excessive and unfair pricing is not identified as the cost of producing the product or the profit made in selling it, but as the "economic value of the product supplied." The selling price of a product is excessive and an abuse "if it has no reasonable relation to its economic value".
118. Thirdly, the court did not say that the economic value of a product is always ascertained by reference to the cost of producing it plus a reasonable profit (cost +), or that a higher price than cost + is necessarily an excessive price and an abuse of a dominant position. The court was indicating that one possible way (inter alia) of objectively determining whether the price is excessive and an abuse is to determine, if the calculation were possible, the profit margin by reference to the selling price and the cost of production."
(a) Subject to what is envisaged by Article 82 EC, the economic value of a product or service is what it would fetch (paragraph [205]).
(b) Article 82 and the Chapter II prohibition proceed from the premise that the undertaking has a dominant position enabling it to distort the market in which it operates. Dominance may have the effect of distorting the economic value of the product or service (paragraph [205]).
(c) It does not follow that whatever price a seller in a dominant position exacts, or seeks to exact, is necessarily an abuse of his dominant position (paragraph [206]).
(d) The economic value of a product is a different concept from its cost. Although a comparison between price and cost of supply (plus a reasonable return) may be a first step in the analysis of economic value, it is not conclusive on the question of unfair pricing and the existence of an abuse (paragraphs [207], [209] and [213]).
(e) It is relevant to consider whether the customer's competitiveness had been, or was at risk of being, materially compromised by the terms of supply (paragraphs [215] and [217]).
(f) The possibility remains of "a monopoly supplier not quite killing the goose that lays the golden eggs, but coming close to throttling her" being held to be abusive (paragraph [217]).
The extent of the sunk costs (and any intangible value) of the Ashgrove system
"- The port of Helsingborg has very high sunk costs, which are not accounted for in the audited financial reports of HHAB or the city of Helsingborg. The Commission argued in the Article 6 letter that if the port would have to rebuild the existing installations used by the ferry-operators from scratch, or if it were envisaged to build a new ferry-port at the same location, the costs incurred by such a port to provide exactly the same level of services and facilities to the ferry operators would be far higher than the costs presently accounted for by HHAB.
- The ferry-operators benefit from the fact that the location of the port of Helsingborg meets their needs perfectly. The Commission argued in the Article 6 letter that this represents an intangible value in itself, which could be taken into account as part of the economic value of the services provided by HHAB, and which is not reflected in the accounts of HHAB.
- The Commission argued that the land used by the port for the ferry-operations is very valuable in itself. Keeping the ferry-operations there instead of using the land for other purposes is likely to represent an opportunity cost for the City of Helsingborg (the unique shareholder of the port)." (paragraph [209].)
"4.16 The Director regards 'common carriage' as the shared use of assets by undertakings. In many circumstances it would be uneconomic for a competitor to duplicate the provision of large assets, such as a pipe network or treatment facility. Common carriage, therefore, has the potential to increase customer choice by facilitating the entry of competitors (whether existing undertakers or new entrants) into a local market.
4.17 There is no specific statutory framework for common carriage, but this does not prevent undertakings from agreeing to such arrangements, including the associated terms and conditions. In general, however, incumbent undertakers may have little incentive to offer access to their facilities to other suppliers … the imposition of unreasonable price or non-price terms for access could infringe the Chapter II prohibition." (emphasis added)
Source: The Competition Act 1998: Application in the water and sewerage sectors (OFT 422, February 2000) ("the Guidance")[10]
"[T]hese calculations were not what the Tribunal was looking for, and in our view have little relevance to the determination of the issues in the present case. What the Tribunal was looking for was more detailed information on the actual cost attributable to the Ashgrove system as it was at the material time, the period 2001 to 2004, not the cost that would be incurred on a venture capital basis by a new entrant seeking to replicate the Ashgrove system from scratch as a 'new build'."
The effects of the framework of economic regulation in place in 2000/01 and the social or economic desirability of regional average pricing
The return on capital employed on the Ashgrove system compared with rates of return across similar industries
Should the economic value of the Ashgrove system reflect the cost of the back-up supply?
D. WAS THE FIRST ACCESS PRICE UNFAIR?
Was the First Access Price unfair in comparison to competing products?
"It may be possible in the abstract, as Scandlines suggests, to make a comparison between different figures representing prices of products or services. The problem is to assure that the comparison is valid and that the result of the comparison is meaningful. It must be ensured that the figures which are compared are really comparable. The conditions under which such a comparison is made are therefore of the utmost importance."
"[A] comparison of the prices must be made on a consistent basis. This notably implies that:
- the products/services provided must be comparable; and
- the charging systems must allow a meaningful comparison."
Was the First Access Price unfair in itself?
XII. CONCLUSION
Lord Carlile of Berriew Q.C. |
Antony Lewis |
John Pickering |
Charles Dhanowa Registrar |
Date: 7 November 2008 |
Note 1 Since 1 April 2006 the functions of the Director have been assumed by the Authority pursuant to the provisions of the Water Act 2003. Where necessary, references in this judgment to the Authority are to be taken as referring to the Director and vice versa. [Back] Note 2 Non-potable water is water that is of insufficient purity to be used as drinking, i.e. potable, water. [Back] Note 3 There was evidence before the Tribunal which indicated that the treatment costs should be in the range of 1.6p/m³ to 3.2p/m³ (see section IX of the main judgment). [Back] Note 4 The MAC for the Ashgrove system was initially calculated by applying the ratio between Modern Equivalent Asset Value and “Regulatory Capital Value” (“RCV”) at company level for water supply by Dwr Cymru (12%) to allow for the capital value discount at privatisation; see paragraph 6.39 of the Report. [Back] Note 5 i.e. the raw water aqueduct from Heronbridge to the Ashgrove water treatment works, the sludge main and the non-potable bulk distribution main from the treatment works to the Shotton Paper site. [Back] Note 6 For a short description of Dwr Cymru’s nine discrete non-potable supply systems, apart from Ashgrove, see paragraph [204] of the main judgment. A summary of Dwr Cymru’s non-potable assets is contained in Table 6 of the Report. [Back] Note 7 Article 6 provided: “Where the Commission, having received an application made under Article 3(2) of Regulation No 17 …, considers that on the basis of the information in its possession there are insufficient grounds for granting the application or acting on the complaint, it shall inform the applicant or complainant of its reasons and set a date by which the applicant or complainant may make known its views in writing.” With effect from 1 May 2004 Article 6 was replaced by Article 7(1) of Regulation No 773/2004 (OJ 2004 L 123, p. 18). [Back] Note 8 The cost of sludge disposal was calculated by adding 1.0 p/m3 referred to in paragraph 9.34 of the Report and 0.2 p/m3 in paragraph 23 of the Response of the Authority of 18 December 2007. [Back] Note 9 See, for example, MD 163: the Director’s letter to managing directors of all water and sewerage companies and water only companies regarding pricing issues for common carriage dated 30 June 2000, available at http://www.ofwat.gov.uk/. [Back] Note 10 At the time of this judgment, OFT 422 had not been amended or withdrawn. On 13 December 2007 the Authority issued a consultation document entitled “Guidance on the application of the Competition Act 1998 in the water and sewerage sectors” which is due to replace OFT 422. That document is available at http://www.ofwat.gov.uk/ but does not refer to common carriage. [Back]